digital marketing trends_2018

Digital Marketing Trends You Can Expect This Year


Digital marketing trends are constantly changing due to emerging technologies and it can be hard to keep up with the latest trends. However, to stay competitive you need to be…

Queue Named to Expertise.com’s Top 20 Raleigh Ad Agencies for 2018


We are excited to announce that Expertise.com recently named Queue one of the top 20 advertising agencies in the Raleigh area for 2018 after combing through a long list of great…

Web Design Branding Marketing

How Web Design Affects Your Branding & Marketing Efforts


A good, thought out website design is more important for your company than you may realize. But it's not all about aesthetics! Most business owners agree that high-quality web…

Three Web Design Tips

3 Web Design Mistakes That Could Lead to Millions in Lost Revenue


So, you’ve started your own business. Congrats! You've put all your ideas out into the world and now you’re just waiting to hit the big time! But, are you seeing the results you…

rebrnding pepsi

The Pros & Cons of Rebranding: What You Should Know


Rebranding a company is no longer as simple as tweaking your logo and slapping the new version onto your website. With so many online marketing channels available today, the…

digital marketing mistakes

Five Digital Marketing Mistakes Your Brand Should Avoid


Digital marketing mistakes are easy to make. We all know that digital marketing moves fast, and because of that, there’s a tendency to always look towards the next best thing and…

Know Your Brand

What is Brand Identity? And How to Develop a Great One.


Just like your personal identity makes you uniquely you, your brand identity is what sets you apart from every other company or organization on the block. Your brand identity…

marketing strategy 5 pillars

The Five Pillars of a Solid Digital Marketing Strategy That Endures


It's 2017, and the digital marketing world is chaotic. Google powers 3.5 billion searches per day. We live in a multidevice world where more and more Web searches are happening on…

No Advertising Tax

Advertising is Free Speech, Right? Let’s Not Tax It.


Congress is finally serious about working towards comprehensive tax reform. Something that hasn't been done since the Regan years. This is great news! There's just one problem...…

social media marketing desk

6 Things Business Owners Should Understand About Social Marketing


Social Media Marketing has become such an important part of our everyday lives. People of all ages across the globe use Social Media. It has become a major source of news, local…

brands and politics

Brands & Advertisers: Steer Clear of Being Overly Political!


I've said it before, and I'll say it again: national brands (that have nothing to do with politics) should NOT insert themselves into the middle of political issues.  To me, this…

Social Marketing 2017

2017: The Year in Social Marketing So Far


The social marketing landscape shifts so quickly that a half-year review isn’t so much ridiculous as almost requisite, if only to keep track of what has changed already in 2017.…

Advertising - Country Song

Advertising: Like a Good Country Song, It’s All in the Storytelling!


Studies suggest that about 9 out of 10 people who have the option to skip an ad, will do so. This isn't a good thing for the advertising industry, but, we all do it. Admit it!  So…

Digital & TV Advertising

TV Ads or Digital Ads? The Case for Investing in Both


Digital Ads or TV Ads? That's the question. The answer is another question: Why not both?! A recent study from the Advertising Research Foundation found that when you increase the…

Digital Marketing Trends

Digital Marketing Trends to Watch This Year


Digital marketing has taken the marketing industry by storm. While print marketing still holds power within the industry, it’s the digital marketing trends that are proving to…

Mcdonalds-Olympics

An Iconic Marketing Relationship Ends Today… McDonalds, Olympics to Part Ways


Today is a sad day. CNN Money reports that the Olympic Committee's long standing relationship with McDonalds is coming to an end, nearly three years earlier than originally…

This is Sportscenter Ads

Our Top 10 Favorite “This is Sportscenter” Ads


When we think of a great TV ads campaign, the first one that comes to mind is ESPN's. "This is Sportscenter". "This is Sportscenter", the brainchild of Oregon based advertising…

Campaigns Using Snapchat

Snapchat Attracts More Campaign Spending as Candidates Reach out to Young Voters


Snapchat has no proven track record in election advertising. It shares only limited data about its audience, and caters mainly to a demographic that hasn't traditionally turned…

6 Possibilities for Future of Social Media Marketing

6 Possibilities for the Future of Social Media Marketing


Most of us have grown so accustomed to social media being a part of our lives that it seems strange to think about it as a “new” phenomenon — but it is. In less than 10 years, a…

Viewability - Top Concern in Digital Advertising

Viewability Remains Top Concern for Digital Advertising


Viewability isn’t just a buzzword. Though it’s thrown around a lot these days in discussions about digital advertising, it’s because agencies have real concerns about whether…